Behind the Numbers - 29 - Bruno Pesec - Behind The Numbers with Bruno Pesec
Bruno Pesec – Measuring the Performance of Innovation Strategy. Today’s guest says that most investments in innovation do not lead to value creation. Tune in to learn why. Dave Bookbinder goes Behind The Numbers with Innovation Strategy Expert, Bruno Pesec. In this episode, Bruno explains how to create value from corporate innovation and how to measure the impact of innovation on three levels: Strategic, Managerial and Tactical. Bruno also shares how to get buy-in for innovation projects and how he created a board game for teaching entrepreneurial skills.